JetBlue, New York’s Hometown Airline®, will expand its successful Mint service

JetBlue, New York’s Hometown Airline®, will expand its successful Mint service

Jetblue (NASDAQ: JBLU) is making progress towards restructuring its routes in efforts to redefine their network. A recent addition to Jetblue’s service line is their new Mint product. Combining the amiable and friendly service that jetBlue is known for with Lie-Flat seats, artisan dining and tons of free entertainment is the next experience available onboard a jetBlue flight.

Mint is available on Coast-to-coast flights and Caribbean destinations from the United States. The experience begins with seats that have the ability to lay completely flat. The operate the longest fully lie-flat seats for domestic premium flights. (6′ 8″).

With adjustable features and a plush comfortable pillow to ensure you feel as if you are sitting on the clouds. The Mint Suites even include a door for enhance privacy.

For those who have flown on jetBlue before can agree that this is a leap forward in service standards for the airline which already takes pride in being incredible kind to its guest and team members.

Similar to many other premium class seats guest are greeted onboard with a Welcome RefreshMint. As guest enter in to the cabin and find their new seats awaiting for them, the in flight crew will then take the time to offer an options of alcoholic (and non-alcoholic) beverage options. Putting emphasize on the ability for your to decide your choice by offering a wide range of options.

Due to temporary service limitations that are placed due to coronavirus, the company has recently made strides towards not only enhancing the sanitation practices on board but also looking to minimize the use of certain in flight items such as glassware.

Overall this new product may appeal to many travelers who are already loyal fans to the jetBlue product and are comfortable making the investment for additional privacy and service.

Make sure to not forget your amenity kit which is specifically curated for your experience.

JetBlue will operate all new, non-Mint routes using its Airbus A320 aircraft offering the airline’s award-winning service featuring the most legroom in coach (a); free Fly-Fi, the fastest broadband internet in the sky (b); complimentary and unlimited name-brand snacks and soft drinks; free, live DIRECTV® programming and 100+ channels of SiriusXM® radio at every seat.


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Launching 30 New Routes

Business travel has not yet seen a large recovery yet as many business have adapted towards Zoom calls and virtual conferences which have shown to be sufficient for maintaing operations. Unless there is a dire need for travel business are still not flying as much as they were back in Q4 of 2019.

Since the last quarter airlines are starting to see more demand for leisure travel start to rise. As families that have been in lock-down for months are itching to see loved ones again, more flights are being booked for domestic routes. The current environment for visiting friends and relatives is what is starting to grow as travel restrictions are starting to ease.

“Coronavirus has transformed airline route maps, and as we begin to see small signs of recovery, we continue to be flexible with our network plans to respond to demand trends and generate cash in support of our business,” said Scott Laurence, head of revenue and planning, JetBlue. “We’ve selected routes where customers are showing some interest in travel again and where our low fares and award-winning experience will be noticed.”

With much of their fleet currently parked in various airports these new routes will bring an opportunity to bring back some of the aircraft into service. Having more of the aircraft operational will help generate more revenue for the organization and also provide more hours to the crews.

jetBlue is focusing on key elements that their clients have shown to favor most. Providing their signature service practices with incredibly low fares, the airline is looking to continue to expand operations while maintaining positive cash flow and reserves.

JetBlue announced it is adding 30 new domestic routes to serve customers in markets where leisure and VFR (visiting friends and relatives) travel is showing some signs of strength. (Photo: Business Wire)

The expanded service focuses on:

  • Growing relevance in JetBlue’s focus cities
  • Launch Mint flights between Newark and LAX/SFO
  • Playing to JetBlue’s strength in Florida with new point-to-point routes

New markets will be phased in between July and October. Seats on all new routes will be available for purchase Friday, June 19.

“We don’t believe customers should have to choose between a low fare and a great experience,” said Laurence. “These new routes are a win for customers, and we believe they will work especially well for us in this unique environment.”

Technical Analysis

Similar to the rest of the Airlines we can see the massive volatile drop that took place in the start of the year with the highs of the range. The bottom of the range can be found just below the $8 stock price value.

Using the Fibonacci Channel tool, we can start to mark the range for the trading zone. When drawing the tool we need to start with the bottom of the movement and place the top near the peak of the spike.

The bottom of the Fibonacci Channel will then meet with the next all time low for the range which can be seen on around May 13th. This tool uses mathematical high probability equations to be able to identify zones for the price range that will have a high probability of there being price action.

We can see in the start of the range how price is testing between the 0.382 range and the 0 mark of the channel. It is not until the price breaks out above the zone that it then creates the next support level on the previous resistance zone. Price continues with strength as trading volume increases till it reaches the $16 high. Since the high it has retraced back 50% of the total movement from the $8 low.

Since the $16 high price is not currently in a short downtrending pattern. Although when looking at the larger picture we can see the potential momentum of the price pushing up working towards potentially making new highs should this next low remain higher than the last.

The risk associated with investing in airlines is extremely high right considering that the prediction models for future travel are no longer accurate. Airlines are having the remain agile and course correct in midflight during these next few months as the market looks for more optimism regarding having the viral outbreak under control,.

Chasing a specific price in jetBlue is going to be equivalent to picking a winning lottery ticket. Holding on to long positions can expose your account to variable risk that is undefined. Creating controlled risk positions is going to be essential to help eliminate exposure to volatility spikes that could potentially go against your trade.

To learn more on how you can mitigate your risk on open stock positions, selling covered calls can potentially be in your favor to earn additional income.

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About JetBlue Airways

JetBlue is New York’s Hometown Airline®, and a leading carrier in Boston, Fort Lauderdale-Hollywood, Los Angeles (Long Beach), Orlando, and San Juan. JetBlue carries customers across the U.S., Caribbean, and Latin America. For more information, visit

JetBlue offers the most legroom in coach based on average fleet-wide seat pitch for U.S. airlines.

Fly-Fi and live television are available on all JetBlue-operated flights. On ViaSat-2 equipped aircraft, Fly-Fi will not be available on portions of some routes, and live television will not be available while operating outside of the contiguous U.S., or until the aircraft returns to the coverage area. On all other aircraft, Fly-Fi and live television will not be available while operating outside of the contiguous U.S., or until the aircraft returns to the coverage area.


JetBlue Corporate Communications
Tel: +1.718.709.3089

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Air Market Group content is provided solely by Air Market Group LLC and is for informational and educational purposes only. It is not, nor is it intended to be, trading or investment advice or a recommendation that any security, futures contract, transaction, or investment strategy is suitable for any person. Trading securities can involve high risk and the loss of any funds invested. Air Market Group, through its content, financial programming, or otherwise, does not provide investment or financial advice or make investment recommendations. Investment information provided may not be appropriate for all investors and is provided without respect to individual investor financial sophistication, financial situation, investing time horizon, or risk tolerance. Air Market Group is not in the business of transacting securities trades, nor does it direct client commodity accounts or give commodity trading advice tailored to any particular client’s situation or investment objectives. Supporting documentation for any claims (including claims made on behalf of options programs), comparison, statistics, or other technical data, if applicable, will be supplied upon request. Multi-leg option strategies incur higher transaction costs as they involve multiple commission charges. Air Market Group is not a licensed financial advisor, registered investment advisor, or registered broker-dealer. Options involve risk and are not suitable for all investors. Please read the Characteristics and Risks of Standardized Options before deciding to invest in options.


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